Mirics strengthens sales channel in Greater China, signing distribution agreement with EDOM Technology
Semiconductor channel specialist EDOM will support Mirics’ continued commercial growth in Asia Pacific region
Mirics, developer of FlexiTV™, the world’s first commercial software-based global TV receiver, today announces the appointment of EDOM Technology as lead distribution partner in the Greater China region. EDOM is a specialist semiconductor and software distributor, and, through its multiple office locations across China, Taiwan and Hong Kong, will provide local support to Mirics’ valued customers and partners in the region.
Vincent Wang, Vice President, Line Card Products, EDOM, commented: “EDOM specializes in supporting companies with highly innovative and competitively differentiated products. Mirics’ software-based TV receiver products clearly provide the most competitive solution to addressing cost-effective global standards TV reception. We look forward to working closely with Mirics’ local team in Asia, and supporting business growth within Greater China.”
“Greater China is a key sales region for Mirics’ FlexiTV-based products, so we are very excited to sign this agreement with EDOM, leveraging their highly experienced team to further strengthen our distribution network,” said Jay Nunez, Vice President, Worldwide Sales and Marketing, Mirics. He added, “Mirics aims to deliver unparalleled customer and partner support across this region through the combination of best-in-class distribution partners and Mirics’ regional sales and technical support staff.”